There are many trends that have come and go in beauty, however since 2014 highlighters have been a staple in the everyday makeup routine. Depending on your preferred level of intensity, using a highlighter can take your look from bland to bling in a matter of seconds. It creates the illusion of brightness and definition, and can be used differently on the face and body.

Here’s how we maximize our highlighter use.

What to Use

In order to achieve a serious glow that will send light beams to the face, start off with a slim tapered brush perfect for dusting powder onto the highest point of the cheekbones. A smaller eyeshadow brush with a tapered  shape will also work well for application. Don’t be afraid to use your fingers to eliminate or blend out excess powder.

Where to Apply

The best areas to highlight are the cheekbones, brow bones, bridge of the nose, cupids bow (right above lip) and the collarbone. These areas are ideal for creating more definition and a radiant finish.

The Prime Beauty Glo Up Loose Powder Highlighters can also be applied as eyeshadow! Talk about maximization!  They are highly pigmented and add some extra shimmer to your makeup look. Glo up and get yours today!